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Dynamic Creative Optimization - How AI Enhances Ad PerformanceAI is revolutionizing ad creative in a number of innovative ways. One of these methods is called dynamic creative optimization (DCO).DCO uses data to assemble ad elements into unique compositions. For example, a product retargeting ad might show the last product the user viewed on the br… Read More


How to Maximize Attribution Designs for Optimum ROIMarketing without attribution is like an orchestra without any rating-- it's difficult to recognize which instrument plays each note. Different attribution models supply special viewpoints and aid you understand the impact of your advertising initiatives.Utilizing acknowledgment models to bridge th… Read More